Geoskope Brand Design
GatorWire Brand Design
Bayou Tech Savvy The nefarious realm of the swamp— dark, mystifying, and strangely alluring. The wetter parts of the Deep South have always induced a spell, and the dark charms of the mire have forever captivated the darker provinces of the American Gothic. From the vast untamed expanse of the Everglades to the creole mojo of the Mississippi delta, the swampland evokes a sense of intrigue and menace. The stealth overlord of this soggy domain... Read More
Hatquarters Branding
Heading for Spain Like an international symbol, the highly representational, ‘Hat Icon’ for Hatquarters has created instant recognition for the Barcelona hat retailers. Name-recogintion, however, is merely part of the story. In today’s media-driven marketplace, the ability of a brand’s image to applicably traverse varying platforms and applications is also vital. From online banner ads to point-of -sale, mobile phone icons to printed... Read More
Hatquarters
Heading for Spain Like an international symbol, the highly representational, ‘Hat Icon’ for Hatquarters has created instant recognition for the Barcelona hat retailers. Name-recognition, however, is merely part of the story. In today’s media-driven marketplace, the ability of a brand’s image to applicably traverse varying platforms and applications is also vital. From online banner ads to point-of -sale, mobile phone icons to printed... Read More
El Camino Rurál
Wine Country Values With the international success of Maians, the Spanish designer Alfonso De La Fuente Rey is now expanding the casual footwear line north to Rioja. For centuries, the Spanish region La Rioja, situated 830 kilometers northwest of Barcelona, has provided some of the world’s most superb wines. Artisan traditions abound in the region where the elegance of the vintage is matched only by the rugged industry of the land. In fact,... Read More
Maians Rebranding
A Natural Fit: Making Maians The Maians brand story starts at the ‘fabrica’. With a unique approach to manufacturing that eschews automation and synthetics, instead combining natural raw material and artisan knowhow to create a superior product. Each pair of Maians is hand-made in Spain, and the fine quality achieved by an elaborate, detailed fabrication is why we’ve adopted as our chief slogan : 100% Hecho a Mano en España. We updated... Read More
Senzari
Colorola created the Brand ID for an innovative new radio ap designed specifically for Latin America and the US Latin American audience (and those that love them). Read More →
Urbano Pizza Bar
Known for their deftly designed interiors, unique locations, and capable management, the venues that comprise the collective portfolio of William Shamlian and Michael Leko are a testament to their hard work and thorough knowledge of the restaurant and bar industry. With over 40 years of combined experience, Shamlian and Leko, ACME Bar Group and Amalgamated Pubs Inc. respectively, place an emphasis on the details. Their latest venture, Urbano... Read More
CoffeeBar
CoffeeBar Downtown Los Angeles Sometimes the simplest solutions are indeed the best. The owners of CoffeeBar wanted a minimal Brand ID that was nevertheless distinctive and functional. With plans to expand the franchise to other urban locations, we created a color-code that will change for each local. View the CoffeeBarLA brand story. Read More →
Post & Beam Restaurant
Eats Coming Together Post & Beam is a new restaurant in the Baldwin Hills district of Los Angeles. Colorola has created the brand ID, and all visual aspects of Govind Armstrong’s foodie haven Read More >> Read More →
Post & Beam
The Chef of Baldwin Hills A new home for famed chef Govind Armstrong in Baldwin Hills takes its name very architecturally. Post & Beam framing, though an ancient method of building, was revived most ardently during the mid-twentieth century in order to provide the openness and transparency that largely defined Modern architecture. The method allowed architects to eliminate the need for thick supporting walls and to allow for greater space between... Read More
Urbano Pizza Bar
“Pizza is a lot like sex. When it’s good, it’s really good. When it’s bad, it’s still pretty good.” – Mel Brooks The people that created LA’s Library Bar, Spring Street Bar, Los Feliz and Spitzer’s Corner in NYC are now putting their impeccable tastes in the pizza oven (wood-fired, of course). Acme Bar Group and Amalgamated Pubs Inc, William Shamlian and Michael Leko respectively, are known on both... Read More
Clique-Clique
I prefer drawing to talking. Drawing is faster, and leaves less room for lies. – Le Corbusier One of the chief arguments against modernism, whether it be in art, design, architecture or literature, has been that it was elitist– and that regardless of the virtuous aspirations of its practitioners, the Modern failed to mollify the masses. But what of the resurgence of Modern style? Since the end of the last century, and well into this one,... Read More
CoffeeBar
The details are not the details. They make the design. – Charles Eames An instantly discernible title like ‘Coffee Bar’, or more precisely, ‘CoffeeBar’, can be a persuasive means to attract a local audience to a well-designed and otherwise completely original cafe venue. The name, CoffeeBar, is not necessarily unusual, but it is intuitive and no-nonsense– and visually, we believe that the branding should be the same. A superbly crafted,... Read More
Pizza Metropolita
Urbano Pizza Bar, the creation of Acme Pubs, who’ve also brought us the Library Bar, CoffeeBar, and the Spring Street Bar, is opening up next month at 6th and Hope in LA, and they’ve let us create not one but 4 pizza boxes… we wanna make a fort out of them. Read More →
Animal Instinct
Audio Animal, a new Los Angeles recording project created by local dj/producers Oodee and Malio, is attempting to secure quick online presence for their wide selection of dance tracks. They want to elicit a style that’s unique and unpredictable, as well as a brand image that’s ample enough to encompass a wide array of musical genres from dance to indie to experimental soundtracks and ambient. With the preponderance of digital downloading,... Read More
The Los Angeles Theatre Center
Dramatic Changes The Latino Theater Company’s impressive home is located in downtown Los Angeles at the center of a burgeoning new art scene. This company, under the creative direction of Jose Luis Valenzuela, operates the Los Angeles Theatre Center, and is one of 3 preeminent theater companies residing there. Together with the Robey Theatre Co and the Playwrights Arena, the LTC create 2 dramatic seasons annually: Face of the World in the fall,... Read More
The Music Box
A Renaissance in Tenseltown Thanks to a jaw-dropping interior restoration and redesign, spearheaded by artist/designer, Roy Nachum, the Music Box has recaptured its original grandeur. It has also been re-equipped with state-of-the-art light and sound, and is now irrefutably one of the most extraordinary live venues in the world. Originally constructed in 1926 by vaudeville impresario, Carter DeHaven, the Music Box has a remarkable past. We... Read More
Sensis Agency
Sensis Working Overtime Focus Multimedia, founded in 1998, was a fast-growing online advertising agency, whose 20th century moniker had become superannuated. They first approached Colorola to create a new logo design, using only the initials, FM, thus disposing of the rather dated ‘multimedia’ component. After presenting the first round of logotype directions, it became evident that the streamlined ‘FM’ icon begged the... Read More
Indigo Raw
Indigo-Go Home to the Sónar festival and seemingly 1000′s of kilometers of dance floor, Barcelona is practically the Nashville of dance music. Along with other European disco-meccas like London, Berlin, Paris and Ibiza, Barcelona is a city teeming with innovative djs and performers, all vying for lucrative club engagements and top positioning on Beatport. Mirus Loewe’s Indigo Raw imprint is a key player with several club events around... Read More
The Los Angeles Theatre Center
Travers Real Estate
Commercial Real Estate in San Francisco is all High Profile. Colorola designed an elaborate collateral and brand system for the San Francisco offices of LA commercial real estate company, Travers. The objective was partly to emphasize the advantages of an established firm like Travers – one with a consummate track record, and a unique, proven way of doing business. Additionally we aimed to demonstrate a penchant for style and proficiency–... Read More
Priority Records
Colorola designed the 25th Anniversary logo for Priority Records, Snoop Dogg’s pioneering gangsta imprint. With and entire year of promotions and events celebrating the milestone, Snoop wanted an icon that was straightforward and uncluttered, yet distinctly commemorative. He also wanted to us integrate the original Priority Records logo, and to provide several different formats and colors for various media platforms. Read More →
Sensis
In addition to providing the name-change and concept, Colorola created the brand ID and logotype for this fast-growing Los Angeles digital-centric advertising agency, Sensis. Working closely with the agency’s creatives and management, we explored many themes, colors, fonts, and styles. The ability to apply effects and animation was important, but the icon also had to function as a static symbol across numerous media platforms. The notion... Read More
Going.com
Going.com Brand ID Social networks can fast become anti-social, as users tend to migrate en mass, like so many digital geese. The technology might be new, but the fickle audience is a classic complication in the provence of promotion and commerce. In a field already dominated by tweets, places and faces, the challenge for Going.com, an online events diary and yes, social network, was to enter a crowded marketplace, set up shop, attract a clientele... Read More
Naked Music
Naked Music Brand ID Two ID’s really. The label’s manager, Bruno Ybarra thought we should have a back-up in case the ‘naked chick’ didn’t work out. And though the Naked Music illustrated logo created a huge sensation with the global club crowds, the ‘Muni NM’ logo was a vital visual asset for the brand. Having two functioning logos helped to distinguish certain types of releases, and gave us double the... Read More
Custo Barcelona
La Vida Cosmopolatina It was at Magic in Vegas, 1997 that Stuart Patterson (principal of Colorola) met los hermanos Custo. They were familiar with the work he had done for Wallpaper* as well as his nightclub graphics for Twilo and Sound Factory in New York. Custo was known at the time as Custo Line, an awkward English phrasing that the Catalans hoped would provide a bit of US market leverage for their brand of high end t-shirts. Stuart recommended... Read More
The Music Box
Hollywood Sequel Evoking the decadent history of this 1926 Hollywood theater, Colorola created a custom crest, and refashioned it with an asymmetrical placement of the name in a bold san-serif font, Berthold Akzidenz Gothic. Additionally, we provided the venue with a deco themed logotype, also consistent with it’s history. This auxiliary ID is used in tandem with the Classic crest, or as a stand-alone when the Victorian motif is overly... Read More
Travers San Francisco
There are stark contrasts between the way business is conducted in the vast entertainment capital of LA, and the overtly innovative yet comparatively refined Bay Area. In spite of the numerous shared customs and traits of both cities, the northerners generally expect a bit more polish, and the Angelinos want more flash. Perhaps it’s Colorola’s dual citizenship (Principal, Stuart Patterson is from SF) that helped us determine a unique identity... Read More
The Music Box
Evoking Hollywood’s Golden Age, but with an edge, Colorola has created a new brand ID for the recently revamped Music Box in the heart of Hollywood. This ornate theater functions as a state-of-the-art live venue and nightclub. The hedonistic events, surreal interior designed by Roy Nachum, and notorious Hollywood past, inspired us to create a brand system that reifies the mystique and grandeur of this extraordinary California landmark. ... Read More
Avalon Hollywood
Hollywood Nights After a multi-million dollar renovation of the infamous Palace Theater at Hollywood and Vine, Colorola designed the sexy and versatile brand system for its new moniker: Avalon. We took elements of the main venue’s logo to create a separate yet consistent ID for its Saturday night dance party, Avaland. Read More →
Hillview Hollywood
A Hollywood Vamp, Revamped Once owned by Charlie Chaplin, the Hillview has a star-studded, storied past. Built by Samuel Goldwyn in 1917, the building was intended as studio housing for the Famous Players-Lasky Company, the silent studio that eventually became Paramount. Valentino ran a speakeasy in the ornate hideaway just below street level, Viola Dana was a notorious resident, as well as May West. We wanted to create an identity that is evocative... Read More
Love Ball
Barcelona Gets Its Circuit On Colorola designed the branding and promotion for one of Europe’s largest gay dance festivals. Read More →
Avalon
Brand New Dance After a multi-million dollar transformation of the former Limelight in Manhattan, the Bostonian owners of Avalon set their sites on the west coast, and a complete renovation of the popular Palace Theater near Hollywood and Vine. The Palace, according to the many at the time, had become synonymous with the area’s ‘decline’, and a brand change was just as vital to the venue’s renewal as the remodeling of the... Read More
Naked Music Recordings
Nude Kid in Town Naked Music NYC was the nom de plume for producer Jay Denes’ 1998 release on San Francisco’s Om Records. Om’s label manager at the time, Bruno Ybarra had asked Stuart Patterson (principal, Colorola) to submit an idea for the cover. The image, a graphic illustration of a ‘sexy, racially-vague, young nubile, in a seductive pose’ was deemed too literal, and instead, OM’s in-house devised a more ‘cerebral’... Read More
OhLaLa Mag
Le Gay Presse Dedicated to beauty, art, and freedom of expression, OhlalaMag is an internationally acclaimed online gay fashion magazine and photograph journal, conceived in Paris, but based in Hollywood. Read More →
Michael Sahi
Colorola created a new look for a classic Southern California bespoke clothier. Read More →
Ken
Ken Loves You One of Ibiza’s most notorious polysexual dance parties, Ken turned it out twice a month at Pacha for 4 consecutive years, a rare LTR on an island known for fast turnovers. Read More →
Moët et Chandon
Bottle Service Working with British Esquire, Stuart Patterson illustrated several lifestyle images for the Moet et Chandon UK Bar Guide. Read More →
