New York, NY
Designing the Nude Dimension
Two ‘signatures’ really. The label’s manager, Bruno Ybarra thought we should have a back-up in case the ‘naked chick’ didn’t work out. And though the Naked Music illustrated logo created a huge sensation with the global club crowds, the ‘Muni NM’ logo was a vital visual asset for the brand. Having two functioning logos helped to distinguish certain types of releases, and gave us double the merchandising. There was never any confusion, as each played off the other across numerous marketing platforms and media.